Nestled between the Mediterranean Sea and the mountains of southern Valencia, La Safor is one of the Valencian Community’s most diverse and attractive regions. Combining beautiful Blue Flag beaches, historic towns, dramatic mountain scenery and authentic Spanish culture, La Safor offers visitors the perfect mix of coast and countryside.
Although many tourists know the area for the popular resort of Gandia, La Safor extends far beyond its famous beaches. The region includes more than 30 towns and villages, each with its own history, traditions and attractions. Whether you’re looking for seaside relaxation, hiking, cycling, local festivals or traditional Valencian cuisine, La Safor has something for everyone.
Where is La Safor?
La Safor is a comarca (county) in the province of Valencia, located on Spain’s eastern Mediterranean coast.
It lies approximately:
- 70 km south of Valencia City
- 90 km north of Alicante
- Between the regions of La Marina Alta and La Costera
Its excellent road and rail connections make it an ideal destination for both day trips and longer holidays.
Beaches and Coastline
La Safor is home to some of the finest beaches in the Valencia region.
Popular beaches include:
- Gandia Beach
- Playa de Daimús
- Bellreguard Beach
- Miramar Beach
- Piles Beach
- Oliva Beach
- Xeraco Beach
Many have been awarded the prestigious Blue Flag, recognising their clean waters, excellent facilities and environmental standards.
Unlike some of Spain’s busier tourist resorts, many of La Safor’s beaches remain spacious and family-friendly, even during the height of summer.
Mountains and Nature
One of La Safor’s greatest attractions is the contrast between its coastline and nearby mountains.
Popular natural areas include:
- Circ de la Safor
- Via Verda del Serpis
- Parpalló-Borrell Natural Park
- Marjal de Gandia
- Vernissa Valley
The region is particularly popular with walkers, cyclists and photographers thanks to its spectacular scenery, rivers, forests and orange groves.
Historic Towns
Beyond the beaches, La Safor contains many charming towns and villages.
Visitors can explore places such as:
- Gandia
- Oliva
- Tavernes de la Valldigna
- Simat de la Valldigna
- Villalonga (Vilallonga)
- Ròtova
- Bellreguard
- Daimús
- Miramar
- Xeraco
Each has its own character, from medieval streets and monasteries to traditional markets and local festivals.
Festivals and Traditions
La Safor is famous for its lively fiestas throughout the year.
Among the best known are:
- Fallas
- Moros i Cristians
- Semana Santa
- Fira i Festes de Gandia
- Patron Saint festivals
- Traditional Porrats
During the summer months, visitors can enjoy spectacular evening parades, live music, fireworks and cultural celebrations in towns across the region.
Local Food
La Safor is also a wonderful destination for food lovers.
Specialities include:
- Paella Valenciana
- Fideuà (invented in nearby Gandia)
- Figatell
- Blat Picat
- Fresh Mediterranean seafood
- Locally grown oranges and citrus fruits
Traditional bakeries and family-run restaurants can be found throughout the region, offering authentic Valencian cuisine.
Why Visit La Safor?
La Safor offers something many visitors to Spain overlook—a chance to experience authentic Valencian life alongside beautiful Mediterranean beaches.
Within just a few kilometres, you can relax on award-winning beaches, explore medieval villages, hike through spectacular mountain scenery and enjoy colourful local festivals that have been celebrated for centuries.
Whether you’re planning a beach holiday, a walking adventure or a cultural escape, La Safor is one of the most rewarding regions to discover in the Valencia Community.
From the golden sands of Gandia, Oliva and Miramar to the mountain villages of Villalonga, Ròtova and Simat de la Valldigna, La Safor showcases the very best of eastern Spain.
If you’re looking to explore beyond the usual tourist destinations, La Safor is a region well worth adding to your itinerary.